Since its founding in 1902, Dai-ichi Life has provided peace of mind through its life insurance business.

Now that we are 100 years old and the values of each person are diversifying, we should be able to do more.

It goes beyond the framework of life insurance, aiming to realize happiness that is different for each person, and to be closer than ever to enrich the daily lives and lives of our customers.

That is why, for the happiness of each and every one of us, we not only continue to refine the "guarantee" that we have provided as an insurance company, but also "asset formation / succession", "health / medical care", and even people to people. We will contribute to improving the QOL of our customers through new "connections and bonds" with local communities and society.

As an example, with the rapid aging of the population and the challenge of extending healthy life expectancy, the National Cerebral and Circulation started in 2012 with the National Cancer Center in order to provide customers with accurate and up-to-date medical information. We collaborate with the National Center for Geriatrics and Gerontology, National Center for Child Health and Development, National Center for Child Health and Development, and National Center for Highly Specialized Medical Research, which is the highest in Japan.

In particular, in collaboration with the National Center for Child Health and Development, we have worked with prefectural governments on themes such as preventing accidental accidents in children and promoting understanding of developmental disorders and dyslexia (symptoms with difficulty limited to reading and writing letters). We hold enlightenment seminars co-sponsored and carry out activities rooted in the community by having the hospital director and other doctors and lecturers give lectures directly. In addition, we create a cancer awareness leaf for each of the 47 prefectures every year to introduce regional pediatric cancer cooperation base hospitals.

In addition, with the theme of urgent issues such as child stress, we are disseminating information in collaboration with the National Center for Child Health and Development "Corona x Children's Headquarters".

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We not only contribute to the development of children who will lead the next generation, but also support everything that supports children, such as adults, society and the natural environment, and a sustainable society with all generations and regions. I would like to contribute to the development of. We aim to create and develop a next-generation society in which the Group and the region are prosperous together by grasping the issues of each region and making the best use of our resources to contribute to the local community.

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Homepage link

https://www.dai-ichi-life.co.jp/